SUMMER CASUAL MARKET ATLANTA – July 15-17, 2025

ICFA Retailer Roundtables & Think Tank

Mon, July 14: 1:00 p.m.-5:00 p.m.
B1, F10, 10-02
Fee: $50 member/$75 non-member (Fee includes a $25 donation to City of Hope)

Casual Market Atlanta kicks off on Monday afternoon at 2:00 p.m. with the popular ICFA Industry Roundtables. Boxed lunches will be served at 1:00 p.m., followed by two, one-hour table discussions scheduled for 2:00 p.m. and 3:00 p.m. To maximize the afternoon networking opportunity, a Think Tank session is scheduled for 4:00 p.m. where you are invited to bring a business challenge, industry concern or great idea for discussion with your tablemates. Register: icfanet.org/events

Pink Out Atlanta!

Tue, July 15

Be sure to wear pink in support of City of Hope’s life changing cancer research and treatment. Donate and receive a chance to take home some beautiful product provided by the outdoor living exhibitors. Pink Out vignettes are on display in the Westin entrance in Building 1, Floor 2. Stop at the ICFA Pink Out booth near Registration in building 1, Floor 2, to donate, pick out your pink accessory and be entered to win one product on display.

ICFA Women’s Leadership Network Breakfast Boost with Dr. Ethan Kross

Tue July 15: Breakfast at 7:30 a.m. with Program at 8:00 a.m.
B1, F10, 10-02

Fuel up for a great day at the ICFA Women’s Leadership Network Breakfast Boost with networking and program by Dr. Ethan Kross. ethankross.com, author of Shift: Managing Your Emotions So They Don’t Manage You. As seen on Good Morning America, TED Radio Hour and many more, Dr. Kross is one of the world’s leading experts on emotion regulation. He studies how the conversations people have with themselves impact their health, performance, decisions and relationships. Learn more about how you can harness your emotions for good and receive a copy of his book, followed by a book signing at 9:00 a.m. Free for ICFA members. More information at: icfanet.org/events

Birthday Bash Kick-Off Party & Casual News Now Award Awards Celebration

Tue, July 15: 6:00-8:00 p.m.
B1, F2

Join us as we celebrate both ICFA’s 67^th year driving the outdoor living industry and the introduction of Casual News Now’s Casual Industry Awards, honoring some of the best and brightest of the category. From best outdoor design project to the best social media campaign, there are six categories to choose from.

Click here to nominate your favorites and join us at the party to celebrate the winners.

ICFA Member Benefits Bazaar

Tue, July 15: 6:00-8:00 p.m.
B1, F2, 2-B-1

Whether you are an ICFA Member or wanting to learn more about the benefits of being a member, be sure to visit the ICFA Member Lounge for more details on the resources available to members that will help you build your business and save you money on the essentials you need to run your business.

Trends in Outdoor Living Tour

Tue-Wed, July 15-16: Noon – 1:30 p.m.
B1, F2, 2-B-1

Join us for lunch and to learn about the latest trends in outdoor living.  We’ll begin our tour with lunch in the ICFA Member Lounge and a brief discussion about the most recent Consumer Trends Report. Lunch will be followed by a walking tour of the Casual/Outdoor Living floors, highlighting available products

Expanding Your Business by Diversifying Your Merchandise Mix

Moderator: Andrea Lillo, Executive Editor Designers Today
Speakers: Aly Morford and Leigh Lincoln, Pure Salt Interiors
       Wed, July 16: 1:00 – 2:00 p.m.
              B3, Atrium

Aly Morford and Leigh Lincoln have transformed their friendship and love for beautiful design into Pure Salt, a thriving business with a vision of creating inspired spaces, products and experiences that encourage people to live deeply in each moment through clean, natural and functional design.  Learn how they diversified their portfolio through offering a design studio, online sourcing offering curated furnishings and artisan textiles, and flagship store in Newport Beach, California.  They also offer a design school where they share their years of knowledge and experience through robust courses covering Renovation, Furnishing, and Styling.

ATL United Soccer Social

Wed, July 16 – 5:30 – 11:00 p.m.
300 Level Club – Mercedes Benz Stadium

Enjoy a great evening with industry peers while you experience an Atlanta United Soccer match.  Dinner and drinks will be included. Must be registered to attend Casual Market Atlanta. RESERVE TICKETS HERE

Elevate Outdoor – A Designer Experience

Thu, July 17
B1, F2-F6

Designers, looking for a way to expand your business?  Look no further!  Casual Market Atlanta offers the largest collection of outdoor living products for under one roof.  The day will be filled with special programming, exclusive incentives and necessary resources for you to create your next outdoor space for any style.

Cocktails + Casual

Thu, July 17: 4:00-6:00 p.m.
B1, F2-F6

Join peers for cocktails and conversation.  With five floors of showrooms offering light bites and beverages, you’ll have the opportunity to learn more about AmericasMart’s newest category in a casual atmosphere.